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Asset Management Marketing, Marketing Manager – Programmatic, VP

Req #: 180009788
Location: London, ENG, UK
Job Category: Marketing/Communications
Job Description:
Chase:
Chase is the U.S. consumer and commercial banking business of JPMorgan Chase & Co. (NYSE: JPM), a leading global financial services firm with assets of $2.5 trillion and operations worldwide. Chase serves nearly half of America's households with a broad range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. Customers can choose how and where they want to bank: 5,200 branches, 16,000 ATMs, mobile, online and by phone. For more information, go to Chase.com.
 
 
The JPMC Digital Channel Marketing team serves as an internal agency partnering with the lines of business to build a cohesive digital marketing experience. By offering domain skill set and governance across the different digital channels, including chase.com, third- party media, search, social and mobile the Lines Of Business (LOB) marketers will be empowered with industry leading tools and analytics to drive their business programs.
 
Programmatic is changing the face of media, and most brands are just scratching the surface of what's possible today. Beyond the more obvious applications that dominate the exchange based buying space, audience based planning will revolutionize brand marketing over the next few years.  By bringing together great strategy, market-leading analytics, captivating creative and the very best programmatic minds under one roof, we aim to make advertising more meaningful, more effective and more valuable for everyone.
 
As a Campaign Manager, working on across our LOB accounts, you will be responsible for managing and optimizing different types of Programmatic inventory – from private exchanges to FBX.  You will work closely with our Head of Programmatic and LOBs to create world class Programmatic plans which exceed our client’s expectations whether branding or ROI driven.
 
Campaign Management
  • Assumes accountability and ownership of programmatic program successes and failures for several client accounts. Monitors and reports program financials, budgets and fees to senior management
  • Interfaces with other department leads to share ideas, communicate service offerings, and to identify and deliver new solutions for clients
  • Keeps management apprised of key client opportunities, potential risks and other key nuances which affect the health of the business
Project Management
  • Directs and manages the daily work flow of all client programmatic programs, including initiation and management of projects across departments
  • Reviews client deliverables for quality and ensures that recommendations and work product are sound and viable
Creates and executes digital account strategies and plans for each client
  • Effectively manages keyword strategies
  • Understands programmatic optimization best practices and articulates knowledge and client deliverables effectively
  • Provides excellent communication via phone, emails and direct contact
  • Effectively creates and delivers client presentations
  • Provides thought leadership to clients on programmatic and display campaigns
  • Commands data analysis of key metrics to identify, recommend and implement changes for increasing the performance of client programs
  • Manages budgeting, forecasting, billing and invoicing
  • Meets specified deadlines  
Team Leadership & Development
  • Embraces and encourages a culture based on team work, collaboration, and intellectual curiosity
  • Adopts stated account management standards and program management best practices
  • Assists in training, mentoring, and developing team members
  • Reverse mentoring with another colleague of a different channel expertise  
Process Improvement
  • Assists in the development and documentation of best practices for improving operational efficiencies within the team and the group
Desired Skills and Experience:
 
  • Bachelor’s degree, concentration in business, marketing, or advertising preferred
  • 5 years of account management experience in online advertising, direct marketing, or e-commerce
  • Programmatic experience
  • Demonstrated problem solving and project management skills
  • Minimum of 3 years as associate account manager or equivalent if internal candidate
  • High competency level in MS Office with specific strengths in Excel and PowerPoint
  • Able to work independently and balance multiple tasks
  • Ability to consistently produce results under pressure in a fast-paced environment both as an individual contributor, and in a team environment
  • Proficiency in PowerPoint, Word, Excel, and MS Office
  • Exceptional time management and organizational skills
  • Brilliant verbal and written communication skills
  • Demonstrated ability to coach, innovate, and collaborate across groups
  • Committed to quality, service, and efficiency
  • A self-starter and a fast learner
  • Show diplomacy, flexibility, and grace under pressure
  • Excellent interpersonal skills with people at all levels of a business
JPMorgan Chase & Co. is a leading global financial services firm with assets of more than $2.6 trillion, over 240,000 employees and operations in over 60 countries. It operates across four business segments including Asset & Wealth Management, Corporate and Investment Banking, Commercial Banking and Consumer and Community Banking.
 
J.P. Morgan Asset & Wealth Management, is a global leader in investment and wealth management. Its clients include institutions, high-net-worth individuals and retail investors in every major market throughout the world. The division offers investment management across all major asset classes including equities, fixed income, alternatives, multi-asset and money market funds. For individual investors, the business also provides retirement products and services, brokerage and banking services including trusts and estates, loans, mortgages and deposits.
 
Asset Management is a leading investment manager of choice for institutions, financial intermediaries and individual investors, worldwide. With a heritage of more than two centuries, a broad range of core and alternative strategies, and investment professionals operating in every major world market, we offer investment experience and insight that few other firms can match.


 

 
JPMorgan Chase & Co. offers an exceptional benefits program and a highly competitive compensation package. JPMorgan Chase & Co. is an Equal Opportunity Employer.
 
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