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Marketing Analytics Sr Associate-Wilmington, DE

Req #: 170114599
Location: Wilmington, DE, US
Job Category: Credit
Job Description:

Chase is a leader in the financial services industry, providing banking, mortgages, credit cards, loans, payment processing and investment services to 50 million customers - 1 out of every 6 Americans.

 

While we operate across a broad range of businesses, our mission at Chase is quite simple: to be the industry leader in customer service. Our employees put the firm’s resources to work every day for our customers.

Chase offers a dynamic environment and the training and support to meet your full potential. Our company is widely recognized as a great place to work, to grow and to invest for the future. Join our team.

 
The Marketing Analytics Senior Associate position will be responsible for  cultivating consumer behavior insights for the Balance Transfer program.  Analytical, data mining, and consumer/data insight experience will be leveraged for Chase Card Services' Balance Transfer program.  The position will also be responsible for consulting with internal business partners, developing valuable business analytics and driving replicable analytic methodologies throughout the organization.  The position will offer an opportunity to:
 
  • Conducts extensive analytical exercises to support marketing, strategy development, competitive analytics, campaign results and investment decision making
  • Creates volumes forecast for the business across segments and products
  • Understands the nature of the business, including customer behavior, channel strengths and limitations, offer profitability and offer acceptance drivers
  • Applies that knowledge to assist in developing reliable forecasting models
  • Prepares and presents analyses and recommendations frequently in verbal and written form to senior leadership teams and a wide audience
This position works closely with the Centralized Marketing, Finance and Risk groups to drive profitable marketing & customer insight.
  • Minimum 2+ years of analytical and industry experience in credit card, T&E retail, direct marketing, financial or other consumer orientated businesses, that capture and leverage a large transactional database
  • Strong analytical, technical, and statistical skill.  Ability to synthesize/analyze diverse information, develop and recommend strategies, and make decisions
  • Considerable background in consumer segmentation, customer profiling, and data mining
  • Excellent written and oral communication skills; possessing the ability to convey complex information - simply and clearly - to senior business leaders
  • Strong financial and reporting acumen
  • Ability to manage multiple projects and prioritize work requirements across a multi-disciplinary team setting
  • BS/MS in a quantitative discipline - Statistics, Math, Operations Research, etc.
  • Knowledge of SQL and SAS is required
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